Summer on Hudson Signage

Summer on the Hudson is the NYC Parks Department’s annual outdoor arts & culture festival that takes place in Riverside Park. In 2011 they decided to overhaul their entire branding and design materials. KVDesign created a logo and a series of signature illustrations that were customized to work with a variety of media, including an event calendar and brochure, tent banners and park signage, and marketing and advertising pieces promoting the event. The colorful and bold branding will be used for the next five years. Banners line Riverside Park from 70th to 135 Streets. To view more of the print materials, visit my print portion of the site.